Brandaktivering på tværs af Øresund

Baggrund

ForSea, tidligere HH Ferries/Scandlines, har repositioneret sig som den mest bæredygtige transport over Øresund. Med en total omlægning til batteridrift på flere færger, eliminerer ForSea brugen af fossile brændstoffer og reducerer derved CO2-udslip og lokal forurening – til glæde for passagerer og havmiljø i Øresundsregionen.

Danish

Brand-activation across the sound

Background

ForSea, formerly HH Ferries/Scandlines, have repositioned themselves as the most sustainable way of transportation across the Sound. With a total conversion to battery operation on multiple ferries, ForSea eliminates the use of fossil fuels, thereby reducing CO 2 emissions and local pollution - to the benefit of both passengers and the marine environment in the Øresund region.

English

Online-to-retail Awareness

Awareness fra online til retail

sessions

Opgaven

sessions er en møderumsløsning der forener højkvalitets billede, lyd, video og præsentationer i ét samlet plug-and-play-system. Firmaet bag sessions - dnp denmark - ønskede en kampagne der kunne skabe awareness men også generere konkrete salgsleads. Målgruppen var beslutningstagere i firmaer med mere end ét mødelokale. 

Danish

Ambu Stop Cross Contamination Campaign

LIBRATONE TRACK+

Opgaven

I sommeren 2018 lancerede Libratone deres nye hovedtelefoner, TRACK+. Et trådløst og ultra-kompakt sæt in-ear hovedtelefoner med automatisk støjreduktion og ergonomisk pasform. Inden produkt-lanceringen udskrev Libratone en bureau-konkurrence for at udvikle en kampagne til deres målgruppe.

Danish

sessions

The task

sessions is a meeting room solution that incorporates high quality display, sound, video and computers in one plug-and-play system. The company behind sessions – dnp denmark –  wanted a combined awareness and lead generation campaign targeting decision makers in companies with multiple meeting rooms.

English

Ambu Stop Cross Contamination Campaign

The Task

Ambu conducted research on the effects of cross-contamination due to inadequately cleaned reusable EEG electrodes. This resulted in several peer-reviewed science papers that was published staggered through respected medical journals. They needed a branding campaign that would support the findings of the papers suggesting hospitals to switch to disposable electrodes, preferably from Ambu.

English

Libratone Track+

The Task

In the summer of 2018 Libratone launched TRACK+. A wireless ultra-compact in-ear headset with ANC and ergonomic fit. For the product launch, they issued an agency pitch for a set of assets to promote the launch and tell the product story to their target audience.

English

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